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Double your wine sales with our online wine marketing courses

Imagine if your staff had the knowledge and confidence to be able to recommend better quality wines. And as a result your wine sales increased by at least 20%. Or even doubled!

Well, take a look at 'Max Your Wine Sales', our BIIAB accredited online wine marketing course. It's the quickest, most cost-effective way to make sure every single member of your team is trained to a high standard in selling wines.

With video footage of real life scenarios, easy to digest facts and figures, and cleverly presented graphics, our online wine marketing course demystifies wine and makes it fun.

The two-hour wine course is designed so your team members can work at their own pace and can exit and return at any point in the module. The wine course can easily be completed during quiet periods on scheduled shifts.

At the end of the course, each team member will take a short multiple-choice test. Anyone achieving the pass mark of 70% can send off for their signed and authenticated 'BIIAB' certificate.

Wine marketing course modules:

• Trends in the wine industry
• Understanding grape growing
• How is wine made?
• Tips on wine tasting
• Back bar design and merchandising
• Wine preservation
• Wine service
• Optimising wine sales
• Final examination

Six great reasons to buy this wine marketing course:

1. You can train every single member of staff to a high standard in just 2 hours.
2. Your staff will become more confident in their wine recommendations. And as a result you'll see a 20% increase in wine sales.
3. With greater knowledge and confidence your staff will be able to train other members of the team.
4. Your staff will feel more valued and you'll enjoy greater levels of staff retention.
5. With a more professional wine service you will enjoy a significant increase in sales in all areas of your business - not just wine.
6. Ultimately you will increase your staff loyalty, customer loyalty, sales and profit.

Buy our wine course View the wine course demo

'Max Your Wine Sales' is a BIIAB accredited training module but does not count towards the BIIAB Occupational Skills Certificate.

"Max Your Wine Sales is a great training tool. It has given our staff a better understanding about wine and increased their confidence to recommend and up-sell. Our wine sales have increased by 8%, on a like for like basis, and we are now selling more of the better quality wines with higher profit margins."

Chris Lewis
Licensee of the Year 2008

Interested in tutored training programmes including tailor-made wine sales and service courses; 'train the trainer' courses; and WSET courses? See the Vintellect website for training programmes (applicable to UK residents only).